“What someone else thinks about you is their own judgement, their own thought process, and it has nothing to do with you.”
— Amanda McKinney

Today I’m coming at you with a message that I’ve found myself saying a lot lately: Please, my dear friend, stop worrying about what others are thinking.

I know it’s hard, but please do your best to stop. Stop thinking about what others are thinking about you and your business.

Today I’ll be sharing a 3-step process to help you with this. …


Conversation with Shanté Cofield

Marketing Tips From The Movement Maestro
Marketing Tips From The Movement Maestro

“You attract what you are, not what you want. Show up as yourself, lead with your values, and build a community around that.”
— Shanté Cofield

If you’re feeling like your marketing isn’t working, this message is for you.

Dr. Shanté Cofield (aka: The Movement Maestro) shares lots of truth bombs on this, and if you follow her advice, you will make progress in your business.

As you will hear in our conversation today, she wishes to leave you with this message: Be relentless in the pursuit of what sets your soul on fire.

How incredible is that?! It’s such…


Conversation with Inga Bentley

2 Things That Are Stopping You From Succeeding in Your Yoga Business
2 Things That Are Stopping You From Succeeding in Your Yoga Business

“It’s not about how many followers you have. All you need to do is be yourself and make real, meaningful connections with people, and the marketing and everything else will do the rest.”
— Inga Bentley

Feeling like things just aren’t working in your business? Or worried about what others might be thinking about your yoga business?

You’re not alone. My student Inga Bentley navigated all of these thoughts and more during this past year and she finally let go of what wasn’t serving her.

For her, this meant closing down her studio space and pivoting her business during the…


Conversation with Jessica Hensley

Does marketing work? How to experience success in marketing your yoga business
Does marketing work? How to experience success in marketing your yoga business

“Stick with what sparks joy, whether it’s the people that you’re working with, or the work that you’re doing to connect with them, because you’ll want to do that work more, you’ll put more of your heart into that work, and you’ll likely see more results from it rather than trying to be all things to all people and do all the things that you think you have to do.”
— Jessica Hensley

Feeling like marketing is taking for-ev-er? Are you wondering if it will ever pay off?

Good news…it will. I wish that everything happened quickly for you, but like anything in life, the good things often take time. …


Conversation with Vicky Drolet

How to get media coverage and gain private yoga clients as a yoga instructor
How to get media coverage and gain private yoga clients as a yoga instructor

“I had to deal with a lot of ‘no’. But a ‘no’ now isn’t a ‘no’ forever.”
— Vicky Drolet

Looking for more students or clients?

Whether you’re just starting your yoga business or you’ve just hit a point of wanting more students now, this episode will inspire you.

Vicky Drolet is a yoga teacher who started her business during the pandemic and grew it quickly through just one marketing technique: public relations.

I just love this because I often hear from yoga teachers who are tired of posting on social media or don’t really want to take that route…


Inspiration from Padmasri Marques

Create consistency in your yoga business
Create consistency in your yoga business

“I hope you stay inspired, take baby steps, and get to your vision.” — Padmasri Marques

Feeling overwhelmed when it comes to creating content for your yoga business?

You’re not alone! This is something that has many people stuck.

I’ve covered this topic a few times before, but I just don’t think I can share enough examples of how to do this because it’s so nice to hear other people talk about how they’ve found a rhythm for creating content.

If you want to listen to other related conversations about content:

Episode #105 with Elaine Oyang talks about how she ditched the idea of everything needing to be perfect
Episode #99 with Alison Evelyn talks about how to banish writer’s block for good.
Episode #65


Conversation with Kate Ahl

How to use Pinterest for your yoga business in 2021
How to use Pinterest for your yoga business in 2021

“If you want more traffic to your website, people potentially signing up for your online classes, or getting to know your local studio and taking the next steps, that’s when we look to Pinterest.”
— Kate Ahl

So you’re curious about Pinterest…

Maybe you’ve heard people say “Pinterest will help more people find your website” or maybe you use Pinterest but aren’t sure how to use it for your business.

This episode has all the answers!

Kate Ahl, owner of Simple Pin Media is here to share lots of information with you! Kate walks through the questions to ask yourself…


The Roadmap to a Thriving Yoga Business
The Roadmap to a Thriving Yoga Business

“Your passion will help you. But your ‘why’ will save your business. Get super clear on why you want to run your own business. Why do you want that independence and freedom? Knowing this will help you get creative when you need it and it will truly set you up mentally with a strong foundation as a business owner.”
— Amanda McKinney

So you’re looking to grow your business and you just wish someone would show you the dang map to do that. Am I right or am I right?

I feel like you’re saying “yes, Amanda, that’s what I…


Conversation with Elaine Oyang

How to create a marketing content plan that works for you as a yoga teacher
How to create a marketing content plan that works for you as a yoga teacher

“Instead of thinking as if you are creating videos for the world, think of creating videos for your students.”
— Elaine Oyang

Do you struggle when it comes to creating marketing content?

You’ve probably heard me (or someone else) say that you should create content on a consistent basis in order to grow your business. This can look like YouTube videos, blogs, or podcasts, and the idea is that you create and share some type of information on a regular basis.

If you’re like most of my students, this can feel overwhelming really quickly. …


Conversation with Cory Sterling

Legal Questions & Answers For Yoga Teachers: Covid, Music, Trademarks & Copyright
Legal Questions & Answers For Yoga Teachers: Covid, Music, Trademarks & Copyright

I think the more we can look at things as a game, the better. Having a light-hearted and loving approach to it. How law fits into that structure is to make sure you set the rules up to the game properly and then it’s easier to enjoy the game. — Cory Sterling

It’s time for another Q&A session with our resident attorney, Cory Sterling.

Cory is an attorney for wellness businesses and specifically for yoga teachers because he’s a yoga teacher as well. He focuses on making law fun — yep, you heard it right, fun.

Cory was on episode…

Amanda McKinney

Amanda McKinney is a Marketing Coach with a passion for empowering yoga teachers to earn more money doing what they love. Marketing Yoga with Confidence

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