Testimonials: How to get (and use) them from your students

How to get testimonials from your yoga students to help teach yoga online

Why to Get Testimonials from your Yoga Students

  • Amazon — we look at the reviews before we purchase, that’s social proof.
  • Hotels or AirBnB — the places that have more positive reviews can actually charge more because they are usually sold out. It helps us feel more comfortable when we see that others have had a good experience.

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My Go-To Method of Asking for Testimonials from your Yoga Students

Some other questions that will help you gain testimonials

  • What was the problem you were having before you discovered yoga?
  • What did the frustration feel like as you tried to solve that problem?
  • What was different about your experience with my yoga class?
  • What brought you to my yoga class and what has kept you coming back consistently?
  • How have you experienced relief by practicing yoga?

What to do with the Testimonials Once You Have Them

  • On your services pages — if you have a testimonial about private sessions, put it on that page. If you have testimonials about your public classes, put it on that page.
  • On your home page
  • On your about page
  • You can use bits and pieces of testimonials or the entire thing as social media posts
  • Connect a testimonial with a current offering so that you can use it to help you invite others to that offering
  • Remember to only tag the person if they want to be tagged on social media. If you’re not sure, don’t tag them, they can comment if they’d like.
  • Share a student/client story by using the testimonial
  • Use a testimonial to invite someone to a specific offering

Using people’s names and photos with testimonials

Your next step

About Amanda McKinney (Marketing Coach for Yoga Teachers)



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Amanda McKinney

Amanda McKinney

Amanda McKinney is a Marketing Coach with a passion for empowering yoga teachers to earn more money doing what they love. Marketing Yoga with Confidence